Why do 66% of the fastest-growing businesses shrink, get sold at a disadvantage, or go out of business? Why do organizations' people, wellness, and growth initiatives fail to deliver lasting results?
Because aggressive growth mandates often leave no time for deep insights. Behind every stalled initiative, shrinking margin, or failed program are unexamined behaviors and hidden triggers that go unnoticed or unaddressed. These triggers create misalignment, deplete resources, and fuel inefficiencies like burnout, conflict, and decision fatigue.
Thriving organizations take a different approach—they commit to identifying and transforming these triggers. Without this critical step, even the most well-crafted strategies will falter under the weight of unresolved tensions and neglected risks.
When leaders and teams unlock triggers, organizations unlock capacity!
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Resilience to burnout and chronic stress outlasts challenges
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Decision-making becomes sharper and more strategic
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Conflict Waste™ is eliminated
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Technology plays a supporting role while humanity drives
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ROI increases while the Total Cost of Risk decreases
20+ Years of Solving Complex People and Operational Challenges
Through powerful keynotes rooted in her Live, Lead, and Build Leverage™ Framework and her transformative Go Deeper to Grow Faster™ Learning Series, Princess Castleberry delivers strategies that align teams, relieve burnout, reduce decision fatigue, and eliminate Conflict Waste™.
With over two decades of expertise in enterprise risk management, wellness, and learning design, Princess's insights fuel leaders in the healthcare, technology, hospitality, retail, and finance industries.
"I was moved by [Princess'] vulnerability, but also walked away with a practical framework for identifying the triggers than can lead to burnout. She illustrated how individuals in positions of power can often fall into the trap of trying to excel in every aspect of their lives...leading to unsustainable lifestyles. It was such a good reminder to assess my various roles and relationships, and make conscious decisions about where I want to be the top performer."
Elena Hassan | Global Head of Integrated Marketing
Visa Direct
"You were amazing, and the presentation 'Burnout-Proof Your Team' was exactly what our team needed. The buzz continued throughout the rest of our meeting, and comments continue to flow today. Thank you so much for the targeted and thoughtful approach you took with our team.
Barbara Rossman | Former CEO
Henry Ford Hospital Macomb
"Princess, we are incredibly grateful for you and your amazing presentation. Many leaders and team members remarked you as being not only their favorite element of the day, but as the best speaker of the past 3 years since we have come back in person. We appreciate you!"
Cheryl H. C. Duncan, SHRM-CP | AVP of Human Resources/Training
Community Choice Credit Union
Signature Keynotes
Live, Lead, and Build Leverage: Skills for Lasting Growth
Why do 66% of the fastest-growing businesses shrink, get sold at a disadvantage, or go out of business? Why do organizations' people, wellness, and growth initiatives fail to deliver lasting results? Simply put, growth exposes what’s hidden. Aggressive growth mode seldom leaves time for deep insights, even when stakes are high. The most common triggers and behaviors behind stalled initiatives, shrinking margins, and failed programs go unnoticed or unaddressed creating division, draining resources, and fueling inefficiencies like burnout, conflict, and decision fatigue. Whether your organization is doubling revenue, merging teams, or launching new initiatives, in this insightful and transformative keynote, leaders: - Identify The Four Hidden Behaviors™ that can derail growth. - Explore a proactive and practical framework to identify and assess the impact of their trigger events. - Engage in strategies to turn those hidden risks into levers for sustainable success. ***Go Deeper to Grow Faster™ in an optional breakout session where leaders and teams map their specific triggers, create personalized behavior impact maps, and customize their toolkits.
Eliminate Conflict Waste™
What if the conflicts you’re avoiding are the key to your next major breakthrough? In this results-driven keynote, Princess Castleberry equips leaders with the mindset and practical tools to transform conflict into a strategic advantage—strengthening collaboration, reducing stress, and driving innovation. Reframe conflict as a powerful catalyst for organizational growth and forward-thinking solutions. Master actionable strategies to navigate the inevitable and unseen conflicts that hinder progress and potential. This talk redefines conflict, empowering leaders to eliminate Conflict Waste™ and turn challenges into levers for success. ***Go Deeper to Grow Faster™ in an optional breakout session where participants complete personal assessments using the Conflict Waste™ Calculator© and model healthy conflict resolution and reconciliation.
Burnout-Proof™:
Building Resilience for the Long Game
Stop trying to avoid burnout and decision fatigue—learn to identify, assess, and build healthy lives and teams through these inevitable challenges. For years, organizations have fought a losing battle against these chronic stressors, resulting in billions of dollars in lost time, talent, and resources. This keynote challenges conventional thinking about burnout and decision fatigue, introducing a bold new approach to resilience. Discover why traditional risk avoidance strategies fail and how to turn burnout signs into opportunities for growth. Equip leaders and teams with proactive operational, physical, and technical strategies that build perpetual resilience. ***Go Deeper to Grow Faster™ in an optional breakout session where participants build custom Burnout-Proof™ Plan, learn communication strategies to confidently and constructively discuss workplace burnout, and experience a revolutionary relaxation practice.
Explore Six Ways to Live, Lead, and Build Leverage™
Align Internally
Recognize & Manage Triggers
Reduce Chronic Stress & Decision Fatigue
Build Belongers & Believers
Eliminate Conflict Waste™
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology explores how leaders are positioned, personally and professionally, and examines personality, work style, generational, and communication gaps that cause misalignment on significant projects and initiatives. We partner with a certified DiSC (a Wiley Brand) practitioner to administer assessments.
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology approach conflict with a proactive, creative mindset. By fostering inclusive, healthy debates, you turn potential conflicts into opportunities for innovation and collaboration, strengthening your team’s trust and unity.
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology promote self-identification and self-awareness to build inclusion through inclusion. When people feel they belong, they become believers in your vision. This approach nurtures a safe, expressive, and high-performing culture.
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology help proactively identify and manage stress triggers. This approach encourages creative problem-solving and inclusive decision-making, ensuring your actions protect and uplift your team.
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology inspire proactive strategies to reduce chronic stress and decision fatigue. Creatively streamlining processes fosters an inclusive, balanced environment where everyone can contribute their best, driving organizational growth and well-being.
Integrate Technology
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology work together to guide you to proactively and responsibly integrate AI and technology with creativity and inclusion in mind. Enhancing human capabilities and fostering collaboration ensures your team thrives while driving sustainable growth.
I've seen hundreds of speakers at TEDxDetroit. Literally, one of the very best - Princess Castleberry! You lit up the stage there...you had me taking notes and rethinking things.
Charlie Wollborg | Producer
TEDxDetroit
"If you are very fortunate, you might have a once-per-lifetime opportunity to work with someone such as Princess. Whether it be her ability to apply her unmatched creativity to practical issues or her deep command of a remarkable spectrum of subject matters, she leaves you amazed."
Gary Pearce | Chief Risk Architect
Aclaimant (Former Chief Risk, Compliance, and Privacy Officer -
Kelly Services)
"Princess, you were the best! I would recommend you to anybody needing coaching!!"
Bob Fish | Co-Founder & Co-Visionary
Biggby Coffee